Messaging Resources Resources

View more First Focus resources in the Messaging Resources category...

Resources


Strategic Messaging Report: Protecting Medicaid and Children’s Health

| April 21, 2016 |

In July 2011, First Focus commissioned a study to find the most effective messaging strategies to protect Medicaid and the Children’s Health Insurance Program


ACA Messaging Recommendations – Memo to State Partners

| January 9, 2012 |

A brief set of talking points recommended for use by state advocates to connect successful implementation of the Affordable Care Act with a track-record


Strategic Messaging: Making Children a National Priority

| July 14, 2010 |

First Focus collaborated with messaging expert Dr. Drew Westen, to identify messages that effectively communicate the needs of America’s children in a way that


Message Memo: Speaking of Children …

| July 14, 2010 |

Renowned messaging expert Dr. Drew Westen shared this memo at Children’s Budget Summit 2010. It shows how children’s advocates can engage voters using messages


Poll Summary: Cover all Children from Head to Toe

| August 13, 2009 |

This fact sheet provides an overview of First Focus poll results about Children in Health Reform. The poll reveals overwhelming support for ensuring all


Effective Messages to Protect Children in Health Reform

| August 13, 2009 |

This document outlines talking points that convey the importance of protecting children in health reform. Use them in speeches, OpEds, Letters to the Editor,


The Children’s Health Lexicon

| August 13, 2009 |

First Focus released the findings in a new resource, A Lexicon for Children’s Health: Making Children a Priority in Health Reform. The document identifies