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Don’t Let the Precise be the Enemy of the Good

| April 13, 2015 |

Monday’s POLITICO has a great Jeremy Herb story about the messaging tension between precision and emotion. Though the story is about defense funding, the

Vaccination and Framing

| February 4, 2015 |

Like other buzzwords, the words “frame” or “framing” are widely used and often abused by communications practitioners and observers alike. But we’re actually seeing

Don’t Do This!

| January 29, 2015 |

We’ve all been tempted to do it, but this Las Vegas Review-Journal editorial is an important reminder to advocacy communications folks everywhere not to